Pierce Brosnan: James Bond for a cause
007 - A licence to save the environment

Posted by Rob on February 27, 2009 12:00 pm

Pierce Brosnan and wife Keely Brosnan regularly volunteer their time and talent to support numerous environmental causes such as marine mammal and wetland protection, and anti-nuclear, clean air and clean water campaigns. They are involved a long term campaign with the NRDC to stop the United States Navy's deployment of a new sonar system in over 75% of the world's oceans, citing scientific evidence that low, mid and high frequency sonar poses a grave threat to marine mammals.

For over a decade, Pierce Brosnan has lobbied against legislation designed to weaken federal standards for labeling canned tuna "Dolphin Safe." From 1997 to 2000, he worked with the NRDC and IFAW to stop a proposed salt factory from being built at Laguna San Ignacio on Mexico's Baja California peninsula. Their unprecedented victory prevented the destruction of the last pristine breeding ground for the Pacific gray whale.

Pierce and Keely Brosnan have emerged as respected and passionate activists addressing any number of issues in an effort to protect the planet and the species that inhabit it. Both the Environmental Media Association and Women In Film have honored them with humanitarian awards, while Heal the Bay, The American Oceans Campaign and the NRDC have honored them for their ongoing commitment to environmental issues.

In 1997, Green Cross International President Mikhail Gorbachev presented Pierce with an Environmental Leadership Award, citing him as "a truly committed leader whose bold actions and clever voice have been instrumental in marine mammal protection, as well as that of fragile ecosystems."

On November 20 2008, Pierce Brosnan and his wife, Keely Shaye Brosnan, were honored for their environmental activism and inducted into the Environmental Hall of Fame.

Brosnan has contributed more than $1 million to various environmental initiatives over the years.

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